The Power of Love: Heart Shaped Purses Prove Fashion is More Than Just Trends

NEWS - Get ready to fall in love with the latest must-have accessory making waves in the fashion world—heart-shaped purses!

These cute and quirky bags are not only perfect for Valentine's Day, but they're also a stylish way to show off your love and personality every day.

However, this trend goes beyond just being a fun accessory.

Fashionistas everywhere are embracing them as a way to express their individuality and confidence.

Have heart-shaped purses become a symbol of self-love and empowerment?

Outdoor stylish girl with red small heart shaped bag in blue jeans

This article may include affiliate links and elements that were carefully created by our team using advanced ai to help you envision the best style advice.

The Heart-Shaped Love Story

It's easy to think that heart-shaped purses are all around because February is the month of love.

Even so, fashion history tells us that Chanel first introduced a heart purse way back in the 90s. And they reintroduced the piece in their Spring/Summer 2022 collection.

In fact, Kate Spade released a heart bag in 2021 (and it was instantly sold out everywhere).

@imbbykarr well...the heart bag is back sweeties #katespade #heartbag #katespadeheart #handbagcheck ♬ Ich like jedes video mit diesem sound - I_ᗪKᗯᕼᗩTᑎᗩᗰE🇩🇪

So, what is the deal with heart-shaped purses?

Some fashion experts say that it has to do with psychological dressing.

Coming out of the recent pandemic, people are finding comfort in embracing symbols of love in their outfits.

Let's face it, anything heart-shaped can perk up any look.

Looking For Love: Brands With Heart-Shaped Purses This Season

If you caught the love bug for heart-shaped purses, you are not alone.

From retail clothing chains to contemporary brands, and even high-end labels, a heart handbag is waiting for you.

You can literally shop them anywhere, but because it's a current crowd favorite, it might also be sold out.

According to this Tiktoker, this one from Coach is in limited stock right now.

@flyfiercefab I got my @Coach heart bag🙌🏾😩💕 #materialgirl #putmefirst #coach #heartbag #Unboxing #StyleInspo #ShopWithMe #FashionTikTok #valentinesday ♬ I gotta put ME first - Citiboii SRT

For obvious reasons, we all need our options. So, here's a quick rundown of the heart-shaped bags we spotted recently (arranged from affordable choices to splurge-worthy picks).


As if stylish women needed another excuse to sport a sparkly handbag, Zara came up with their Rhinestone Heart Shoulder Bag.

It comes in pink and black, making it the perfect accessory for a Valentine's date with the love of your life.

Kate Spade

Taking notes from their viral love shack heart purse in 2021, Kate Spade released an even better version this season.

Called the Amour 3D Leather Top Handle Bag, this purse boasts a heart-shaped balloon structure. With an adjustable and removable shoulder strap, this is a handbag that you can definitely carry all year round.


Who said heart-shaped handbags can't be functional?

Coperni's heart leather piece comes in tote form. Because of its size, you can use this for work, school, shopping, and more. This is guaranteed to be a truly versatile option (and it's totes cute too)!


Let's take it from the brand that started it all.

Officially referred to as "CC in Love Bag," this purse from their Spring/Summer 2022 collection deserves the spotlight.

Just imagine Chanel's classic craftsmanship in quilted leather in a heart-shaped bag— no words needed.

While this purse took the hearts of many and is currently sold out in most colors, there are still some pink ones at The RealReal.

It looks like this trendy piece that comes in the shape of a heart is not going anywhere. How about you? Are you falling in love with it too?

Want more fashion news? See our latest articles here.

Leave a Reply

Your email address will not be published. Required fields are marked *